Redesign and visual identity for game producer and journalist Dasha Ostrovskaya. We created a visual brand for Ostro Family — a platform that brings together gaming and media initiatives under a single name. The key task was to preserve the recognizability of Dasha’s personal brand while building a foundation for future growth and collaborations.
Ostro Family
2025
The Ostro Family logo conveys the energy and sense of unity within the gaming community. The handwritten lettering makes the mark feel lively and personal, while the gamepad embedded in the word FAMILY highlights the project’s connection to games.
The primary color is a vibrant coral red. It conveys energy, drive, and a sense of engagement.
The white lettering on the contrasting background makes the logo bold and easily recognizable at any scale — from video covers to branded materials.
Team:
Art Director
Ivan Usanov
Designer
Alexey Zinoviev
Account
Daria Lebedeva